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People rarely tell you what they think of you in your face. Don’t you agree? Behind your back or on social media platforms like Instagram their genuine ideas about you lie. To find them out, you need an Instagram monitoring app.
As the owner of a brand, it is super important to keep track of mentions and respond to them. Because the reputation of your brand relies on that. An Instagram monitoring tool lets you keep track of your competitors. This must be so in demand.
Besides, you must keep yourself updated with hashtags and trends.
It is possible to keep track of your (potential) customers who whisper about your brand on social media through an Instagram monitoring tool.
An Instagram monitoring app helps you with social listening and reputation management.
There are several Instagram monitoring tools. Find the best one and use it to respond to those who mention you and act correspondingly.
In the following, you learn about the 15 Instagram monitoring tools.
AiSchedul
AiSchedul is an Instagram monitoring tool with several features that can boost brand loyalty and growth. Let’s see what it has to offer.
Features of AiSchedul
- Instagram Hashtag monitoring
- Account monitoring
- Mentions
- Saved media
- Scheduling posts and stories
- MyURL
Here the main focus is on monitoring features, but you can have free access to Instagram Scheduler and Instagram link in bio which is called MyURL.
Instagram Hashtag Monitoring with AiSchedul
An Instagram Hashtag monitoring allows you to find the most trendy hashtags of a particular topic each day.
What Is Instagram Hashtag Monitoring Feature Useful For?
Instagram hashtag monitoring can come in handy in several ways.
The easiest thing to do would be finding trendy hashtags of your niche each day and simply reposting it. You also can tag the owner of the post and even schedule it for later (when your followers are around in order to get the highest amount of engagement).
The smartest thing would be to run a storm of a customized hashtag relating to your niche and ask your Instagram followers to take part in the contest. Then post the most trendy ones to reward.
Instagram Hashtag Monitoring Of Events With AiSchedul
AiSchedul has a social calendar with which you can come up with the trending hashtags of important dates.
What Is the Account Monitoring Feature Of AiSchedul?
Account monitoring lets you pick several accounts and be notified of its activities. You can repost and schedule their posts and stories.
Note
AiSchedul even notifies you through an email to let you know of the new content of these accounts.
What Is The Mention Feature of AiSchedul?
Mention in AiSchedul is in charge of listening. You will be notified when someone mentions you.
You probably say this is the same as the Instagram app. Why would I use a tool for that?
With AiSchedul, you will be provided with a list of those who mentioned you and you will be able to easily publish them as your feed or story. No matter how negative or positive those comments are about your brand, you can react and even consider some changes in your strategies according to that.
Besides, you can use this feature to run a contest. You can ask your customers to use your product and showcase it on their Instagram account and mention you. Then do a strategical giveaway that boosts your followers, likes, and comments 70%, 3.5 times, and 64 times respectively, all in 3 months.
What To Do With The Saved Media Feature Of AiSchedul?
Earlier I mentioned that you can easily repost the trend contents. This feature is for those who do not want to repost right away.
You can make a list of saved media to browse through “content buckets” of posts and stories.
How To Do Listening, Reposting, And Monitoring With AiSchedul?
Here is how you can monitor on Instagram using AiSchedul:
Pros Of AiSchedule
- AiSchedul is an Instagram monitoring tool that is accompanied by a Scheduler, Post and Reward, Instagram bio link, and social calendar. That is why I believe AiSchedul is so helpful.
- Monitoring features of AiSchedul embed listening tool in itself
- Instagram hashtag monitoring allows you to monitor competition
- When someone mentions you on Instagram, you can engage with them right away. That creates brand loyalty.
- AiSchedul is free
Cons Of AiSchedul
- AiSchedul listening tool is limited to Instagram
Zoho Social
Zoho Social is a social media monitoring tool that enables you to define some keywords and be notified as soon as Instagrammers start to mention them on their social media.
Social Media Platforms Which Zoho Social Monitors Apart From Instagram:
- Google+
Features Of Zoho Social
- Customized Instagram monitoring tool
- Mention
Customized Instagram Monitoring Tool Of Zoho Social
This is a rare feature among all Instagram monitoring tools. Zoho Social lets you define a column for each social media account of yours.
Pricing Of Zoho Social
Pricing of this Instagram monitoring app is as you see here;
Pros Of Zoho Social
- You can customize this Instagram monitoring tool
- When users mention your brand, you can engage with them right away
- Zoho Social has some affordable plans
Cons Of Zoho Social
- Zoho Plus does not have a reposting feature
Falcon.io
Falcon.io is a very powerful Instagram monitoring tool.
Social Media Platforms Falcon.io Monitors Apart From Instagram:
- Google+
- YouTube
Features Of Falcon.io
Falcon.io lets you monitor your brand reputation through social listening. You can understand how your brand is being discussed. You can filter sentiments and set alerts for unusual activities.
Pricing Of Falcon.io
Pricing of this Instagram monitoring app is as mentioned below;
Pros Of Falcon.io
- With Falcon.io you can identify adequate influencers
Cons Of Falcon.io
- Falcon is expensive
Awario
Awario is not just an Instagram monitoring tool but a web and social media monitoring tool.
Since the main focus of the article is on Instagram monitoring, I’ll skip the features relating to web monitoring and just focus on its Instagram monitoring features.
Social Media Awario Monitors Apart From Instagram:
- YouTube
- Google+
Features Of Awario
- Mention
- Track your progress on Instagram
- Monitor your competition
Mention Feature Of Awario
In the Mention feature of Awario, you will be notified about every single comment
Track Your Progress On Instagram With Awario
In the repost section of Awario, you can see Instagram analytics, such as stats on your mentions’ volume, reach, sentiment, language, key topics that you track and measure your progress on Instagram.
Pricing of Awario
Pricing of Awario is as given below;
Pros Of Awario
- Mention feature of Awario works for social media, Instagram included
- In Awario, you are provided with analytics which is similar to Instagram insight
- You can perform mentions media monitoring only in specific languages or only in your locations
Cons Of Awario
- Awario is expensive and it does not fit in small businesses.
Hootsuite
Hootsuite is an Instagram management tool that offers its monitoring feature as part of a whole package.
Social Media Platforms Which Hootsuite Monitors Apart From Instagram
- Google+
- forums
Features Of Hootsuite
- Keyword and location search
Keyword and Location Feature Of Hootsuite
Hootsuite enables you to find out what (potential) customers say about you through its Keyword and Location feature.
Pros Of Hootsuite
- Wide range of social media platforms to monitor
Cons Of Hootsuite
- Hootsuite does not have Instagram monitoring hashtags
agora pulse
agora pulse is an all-in-one social media management tool. It is an Instagram monitoring tool, scheduler, and analyzer.
Social Media Platforms Which agora pulse Monitors Apart From Instagram:
- YouTube
Features Of agora pulse
- Social inbox
- Report
Social Inbox Of agora pulse
In the dashboard of agora pulse, you see your inbox in which you can find, filter, and manage your comments, mentions, ad comments, and other important messages.
Report Of agora pulse
Report of agora pulse lets you know what is working and what is not. It is a very powerful feature that allows you to come up with a working content strategy.
Pricing Of agora pulse
Pricing of agora pulse is as given;
Pros Of agora pulse
- Agora Pulse is a monitoring tool that supports Facebook, Twitter, Instagram, and YouTube
- agora pulse offers scheduler alongside with monitoring tool
- The inbox of agora pulse manages all the incoming comments, messages, and mentions of all named social media in one location and in chronological order
Cons Of agora pulse
- agora pulse does not fit in small businesses
- You can not repost with agora pulse (to monitor and repost the positive or perhaps negative comments about your brand on Instagram for free, sign up here)
Keyhole
Keyhole is another Instagram monitoring app that monitors every post that mentions your brand.
Social Media which Keyhole Monitors Apart From Instagram
Features Of Keyhole
- Automated social analytics
- Report
Automated Social Analytics Of Keyhole
In Keyhole, just like agora pulse, you can get analytics with only one click.
Report Feature Of Keyhole
Keyhole keeps the old data of the already run campaigns in order to help you grow your business.
Keyhole also provides you with reports of data to see how your situation is compared to the situation of your competitors.
Pricing Of Keyhole
Pricing of Keyhole is as given below;
Pros Of Keyhole
- Keyhole also monitors Twitter
Cons Of Keyhole
- User unfriendly prices
Mention
As its name suggests, Mention is a listening and monitoring tool.
Social Media Platforms that Mention Monitors Apart From Instagram
- YouTube
- Google+
Features of Mention
- Track the biggest hashtags
- Mention
Instagram Hashtag Monitoring With Mention
The most important feature of Mention is that it finds the most trendy hashtags for you.
Mention
With Mention, you can see where your brand has been talked to or about.
Pricing Of Mention
This is the pricing of Mention;
Pros Of Mention
- The number of social media platforms that Mention monitors are wide
Cons Of Mention
- Insufficient features comparing to its alternatives
Sprout Social
Sprout Social as well is an all in one social media tool with listening and Instagram monitoring features as well.
Social Media Platforms which Sprout Social Monitors Apart From Instagram
- Google+
Features Of Sprout Social
- Analytics
- Engagement
- Publishing
- Listening
- Collaboration
- Automation
Analytics Of Sprout Social
Sprout Social provides you with all sorts of data to monitor competitors, business results, etc.
Engagement Of Sprout Social
You can engage with users who talk about your brand on Instagram or other social media.
Publishing Of Sprout Social
Sprout Social is an Instagram monitoring app and scheduler simultaneously.
Pricing Of Sprout Social
Have a look at pricing Sprout Social:
Pros Of Sprout Social
These brands are some of the happy customers of Sprout Social.
Cons Of Sprout Social
Sprout Social is an expensive Instagram monitoring tool.
Brand Watch
Brand Watch could be the best Instagram monitoring app if it wasn’t that expensive.
Social Media Platforms Which Brand Watch Monitors Apart From Instagram:
- YouTube
- Google+
- Sina Weibo
- VK
- QQ,
Features Of Brand Watch
- Listening
- Analytics
Listening with Brand Watch
With Brand Watch, you will be the first one to know it when people start talking about your brand.
Analytics Of Brand Watch
Analytics of Brand Watch is presented demographically.
Pricing Of Brand Watch
The pro plan of Brand Watch Starts at $800.
Pros Of Brand Watch
- Wide range of social media platform which Brand Watch monitors
Cons Of Brand Watch
- The pricing of Brand Watch is not user friendly. The most affordable price starts at $800 per month
- Brand Watch does not fit in small businesses
Brand 24
Brand 24 is an affordable Instagram monitoring app for those who want a powerful tool.
Social Media Platforms Which Brand 24 Monitors Except For Instagram:
- forums
Features Of Brand 24
- Reputation checker
- Automated reports
- Instagram hashtag monitoring
Reputation Checker Of Brand 24
Brand 24 finds what people say about you on social media platforms and defines if it is positive or negative.
Automated Reports Of Brand 24
Export the data through PDF & Excel reports and get it done automatically.
Instagram Hashtag Monitoring Of Brand 24
Instagram hashtag monitoring of Brand 24 allows you to measure the number of mentions with a hashtag.
Pros Of Brand 24
Brand 24 is welcomed by many famous brands.
Cons Of Brand 24
- No reposting feature
Social Mention
Want a free social media monitoring tool? Go to Social mention.
Social Media Platforms Which Social Mention Monitors:
- YouTube
Features Of Social Mention
- Social mention does not require an account.
- Social mention is a web-based tool to monitor social media accounts
Pricing Of Social Mention
Social mention is free.
Pros Of Social Mention
- It is free
Cons Of Social Mention
- It does not monitor Instagram (To monitor Instagram for free, sign up here)
Tailwind
Tailwind is a monitor and listening tool just for Instagram and Pinterest.
Social Media Platforms Which Tailwind Monitors Apart From Instagram:
Features Of Tailwind
- Monitor keywords
Monitor Keywords
Tailwind monitors all the activities and conversations around your brand through some keywords.
Pricing Of Tailwind
Pricing of Tailwind is as given below;
Pros Of Tailwind
- Tailwind has a scheduler within its monitoring tool
- It is affordable
Cons Of Tailwind
- The main focus of Tailwind is on Pinterest
Sendible
Scheduling, collaborating, and Instagram monitoring all in one tool, Sendible.
Social Media Platforms Which Sendible Monitors Apart From Instagram:
- YouTube
- Google+
Features Of Sendible
- Instagram hashtag monitoring
- Mention alert
Instagram Hashtag Monitoring Of Sendible
Sendible enables you to check hashtags of your brand and even your competitors’.
Mention Alert OF Sendible
You will receive the mentions via Email.
Pricing Of Sendible
Pricing of Sendible is as given below;
Pros Of Sendible
- The number of social media platforms in which Sendible monitors are wide.
- Sendible comes with 14 days of the free trial
- You also can schedule with Sendible
Cons Of Sendible
- There is no reposting feature in Sendible
Union Metric
Social Media Platforms Which Union Metric Monitors Apart Form Instagram:
- Tumblr
Features Of Union Metric
- Keyword listening
- Competitive analysis
Keyword Listening Feature Of Union Metric
You can analyze your brand and observe conversations around it.
Competitive Analysis Features Of Union Metric
You can gain an advantage over your competitors by analyzing their data with Union Metric.
Pricing Of Union Metric
Pricing of Union Metric is as given below:
Pros Of Union Metric
- You can monitor 4 social media platforms including Instagram
Cons Of Union Metric
Union Metric can not repost the comments.
Summary
It matters to use an Instagram monitoring app because it fills you in with what is said about you on Instagram. You just learned about the most common Instagram monitoring tools.
They had a lot in common. But some had some advantages over the other ones.
AiSchedul is a free Instagram monitoring and listening tool and feature of reposting apart from other common features among all Instagram monitoring apps.