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February 27, 2020

How to Drive Website Traffic from Instagram

By Mpro

You are searching for a way to gain website traffic and tried so many things but failed? Have you ever tried Instagram to promote your website? Yes! It is really possible to derive website traffic from Instagram. But how?

In the following article, we discuss how you can gain blog traffic from Instagram and then introduce 5 simple ways to get free traffic for your website. So, keep on reading and grow your website!

Derive Traffic to Website From Instagram

Surprisingly, it has been reported that brands get engagement rates 10x higher than other social media websites. Therefore, if you are a business manager and have an account on Instagram, you can definitely get benefits from it and attract people for other social media accounts of yours! You can try to derive website traffic from Instagram and become more popular!

But how can Instagram be helpful? 

Undoubtedly, you can get free traffic to your website from Instagram because of the following reasons:

  • Instagram has 500 million active users per day,
  • Increasing the Instagram engagement rate helps your post be shown on the Instagram explore page and consequently, more people can attract your page. So, your Instagram account will grow and this helps you derive website traffic from Instagram,
  • You can add links to Instagram posts, stories, and bio. Therefore, you can increase your blog CTR (Click-Through-Rate) from Instagram. Actually, the click-through rate is the ratio of users who click on a specific link to the number of total users who view a page, email, or advertisement and it measures the success of a shared link,
  • Visual content attracts people more than articles. So, using Instagram posts and stories you can gain more followers and by adding links, you’ll derive website traffic from Instagram.

But now, let’s see how to direct traffic from Instagram to your website!

5 Ways to Derive Website Traffic from Instagram

Fortunately, there are 5 simple ways to derive website traffic from Instagram and grow organically! In the following article, we are going to talk about each of them and explain how to use them in detail. So, stay tuned to get free traffic to your website from Instagram. 

#1 Website Traffic from Instagram Bio

Luckily, Instagram lets users add clickable links to the bio and invite people to visit their website. However, there are some strict limitations on Instagram. For example, Instagram privacy policy doesn’t let users share more than one link on their bio. But are there any ways to ditch the problem and get rid of it?

Fortunately, YES! There are some third parties that can help you solve this issue. 

Undoubtedly, one of the best choices you have is MyURLs.Bio by AiSchedul. AiSchedul is an Instagram management tool that offers you a complete package. And the good news; you can always have some of it for free.

Unquestionably, one of the most amazing features of this platform is its all-in-one link tool. Using this platform, which is totally safe and free, you can put all the links you want to share on your bio in a single link and easily share it on your Instagram bio. In addition, to add other social media links, you can simply use their widgets and make everything look better and more professional! Also, you can choose a theme for your link page to keep up with your Instagram style! 🙂

As an example, look at the bio link created by

So, take a look at AiSchedul, sign up for free and give it a try to derive website traffic from Instagram bio. Also, you can take a look at the video below to know how to add links in the bio.

#2 Get Free Traffic to Your Website from Instagram Feed

Another way to get traffic to your website from Instagram is to add links to your Instagram feed. Unfortunately, Instagram doesn’t allow users to add clickable links to posts shared on the feed or in their caption box. However, there are third parties that can help you solve this problem. 

Luckily, can also help you with this problem. Using this free tool, you can easily schedule and share posts containing external links. Hence, your followers can easily find the purchase or info page related to a product on your website and this helps you derive website traffic from Instagram. 

As an example of this feature, take a look at on Instagram:

As you see, there is a clickable link attached to each post and followers can easily find the posts on their website! So, take a look at the platform and give it a ride for free!

#3 Website Traffic from Instagram Stories

Despite the posts shared on feed, Instagram allows users to share links on Instagram stories. Actually, Instagram stories are temporary posts with more features than regular feed posts. Using this feature, you can share polls, add gifs and emojis to the posts, ask questions, add swipe-up links, and etc. 

However, Instagram has some strict limitations on this feature too! Unfortunately, Instagram officially allows users with 10k+ followers to insert links and if you do not have this amount of followers, this strategy seems to fail! But don’t worry! Using AiSchedul, you can also ditch this problem and share links without having 10000 followers

For instance, you can see that has added links to their Instagram stories without having 10k followers:

So, try it for free and derive website traffic from Instagram stories! 

#4 Derive Traffic to Website from IGTV Videos

Another way to derive website traffic from Instagram is to add links to IGTV videos. Fortunately, Instagram allows you to add clickable links on IGTV video descriptions. Actually, on the description box, you can write down the video purpose, link(s), and other information you need to share! So, using IGTV videos, not only you can share long videos, but also you can get free traffic to your website from Instagram. So, do not forget to use them! 

#5 Website Traffic from DMs

Another way to share links on Instagram and derive traffic from it is to share website links through direct messages to people. Luckily, Instagram DM lets you share clickable links containing a short description of the shared link. But is it okay to send people links in DMs without them asking for it? 

Of course not! Undoubtedly, this can also put your business in danger and make people unfollow you because of sending spam! So how to send DMs without being annoying? Actually, you can run Instagram giveaways and ask users to send you direct messages or ask questions about products. Then, you can easily share the product URL on your website and interact with your followers. So, this can be another way to derive website traffic from Instagram. 


To wrap it up, Instagram can really help you to get free traffic to your website. To do so, you just have to share links with your followers in every possible situation; on stories, feed, bio link, DMs, and etc!! However, the most effective way to derive website traffic from Instagram is to add links to each post you share on your Instagram feed and make your people engage with them. By the way, since the official Instagram app doesn’t let you share links on posts, you need to use some third parties like MyURLs.Bio which is totally free. So, check it out and give it a try!

This post was last modified on January 11, 2022 13:00


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