Who Are The Most Followed Accounts On Instagram?

most followed Instagram accounts

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One of the best ways to learn more about getting more Instagram followers is to look at the most followed Instagram accounts. The actual Instagram account reigns supreme, but after it, there is a mixture of celebrities taking up the top 25 spots on the platform.

I’ve already covered most followed non-celebrity Instagram accounts, most followed fashion Instagram accounts, and even the most popular food Instagram accounts. Now, I’m going to cover the most popular pages on Instagram based on the number of followers. Take a look at these top Instagram pages. Here’s an infographic to cast a glance:

most followed Instagram accounts infographic

Most Followed Accounts on Instagram

Here are the top 25 accounts on Instagram:

1- Instagram – 357M Followers

most followed Instagram accounts: Instagram

The most followed page on the platform doesn’t belong to a celebrity; the official account of Instagram has stayed at the top of the list for a very long time. Perhaps it’s safe to say that @instagarm is the largest community that shares user-generated content on Instagram.

It publishes a variety of contents of celebrities with millions of followers (whom you are about to read about in the following) and also unknown artists. Their works are like hidden gems discovered by other Instagrammers when they get featured on an Instagram page.


This page covers weird trends on Instagram as well. Every week, Instagram shares different stories all over the globe. You can test your chance using hashtags like #ThisWeekOnInstagram, #HelloFrom, and #WeeklyFluff to be featured by the most followed page on Instagram.

https://www.instagram.com/p/CCq1D_cMYMF/?utm_source=ig_web_copy_link

2- Cristiano Ronaldo – 229M Followers

CR7 Instagram page

Having more than 229 million followers, the legendary footballer Cristiano Ronaldo holds the second place on the list of most-followed accounts on Instagram. Just like his professional life, he’s the number one mega-influencer on the platform and earns nearly $1 million per post.

Although, it’s worth mentioning that CR7 is not the highest-paid influencer. Want to know who is the most expensive celebrity influencer? Read the following, and you’ll find out soon.

https://www.instagram.com/p/CBfyEClDLD8/?utm_source=ig_web_copy_link

3- Ariana Grande – 194M Followers

Ariana Grande Instagram page

The famous pop star, Ariana Grande, finally took the place from Selena Gomez and became the most followed singer on the platform. Ariana publishes many selfies and behind the scene videos and photos, keeping her fans updated about her latest work.

https://www.instagram.com/p/CAtQOJVFoVY/?utm_source=ig_web_copy_link

4- The Rock – 189M Followers

most followed Instagram accounts: The Rock

Here comes The Rock! With over 189 million followers, the favorite actor, athlete, and singer really rock it on Instagram. The Rock’s page is filled with regrammed videos of his fans in the gym or himself, revealing how to be a great wrestler.

Following The Rock’s Insta is both fun and great for those who want to know how to become a fitness influencer on Instagram and make money.

https://www.instagram.com/p/CCEKdtnlswj/?utm_source=ig_web_copy_link

5- Kylie Jenner – 185M Followers

Kylie Instagram account

Remember when I told you CR7 is not the highest-paid influencer? Well, here she is. Kylie Jenner receives $1.2 million per post, making her one of the youngest billionaires in the USA. Kylie runs a cosmetics brand, “@kyliecosmetic,” and shares many photos of herself and her family who are also in this list.

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only thing missing is you

A post shared by Kylie ? (@kyliejenner) on


Once, Kylie held the record of the most liked picture on Instagram (18 million) for her post in which she announced the arrival of her baby girl, stormy. However, in a month, the record was broken by an egg known as the “Instagram egg.” This egg’s selfie now has more than 54.4 million likes!

6- Selena Gomez – 182M Followers

most followed Instagram accounts: Selena Gomez

For many years, Selena Gomez held the second position in the list of most-followed Instagram accounts. But after she suddenly reduced her activity on the platform, she fell behind competitors. Just like other mega-influencers on this list, Selena works with major brands such as Puma. She also has her own line of beauty products called “Rare.”

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Throwback to Boyfriend video. Thinking of all of you today. How are you doing? Sending so much love ❤️

A post shared by Selena Gomez (@selenagomez) on


Related article: How Selena Gomez Become the Most Followed Person On Instagram

7- Kim Kardashian – 179M Followers

Kim Kardashian Instagram page

The second member of the Kardashian-Jenner family on our list is Kim Kardashian. Just like her sister, Kim’s page is filled with selfies and family photos and the promotional posts of her clothing products, @skims.

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Found this pic in my phone, I think I’m going back dark!

A post shared by Kim Kardashian West (@kimkardashian) on

8- Leo Messi – 159M Followers

most followed Instagram accounts: Leo Messi

With almost 70 million fewer followers than his traditional competitor, FCB’s superstar Leo Messi holds the eighth position. Follow Leo to watch videos of his magical moves in matches and training.

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A post shared by Leo Messi (@leomessi) on

9- Beyonce – 150M Followers

Beyonce Instagram page

Currently, Queen B has more than 150 million on Instagram. Beyonce collaborates with many brands such as Adidas, and she even promotes her IVY PARK line on the platform, which is a sub-brand of Adidas.

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IVY PARK January 18

A post shared by Beyoncé (@beyonce) on

10- Justin Bieber – 141M Follower

most followed Instagram accounts: Justin Bieber

Over 141 million beliebers follow JB on the platform. The pop star regularly shares photos of his wife, his baby sister, and his favorite hockey team!

11- National Geographic – 140M Follower

National geographic Instagram account

After Instagram, National Geographic is the most-followed non-celebrity page on the platform. National Geographic has several other sub-pages such as National Geographic Travel, National Geographic Wild, which are also very popular.

View this post on Instagram

Photos by Kris Graves @themaniwasnt This is from my project Discovered Missing, images from my travels on or near the Ring Road (Route 1) in Iceland. Iceland is isolated, removed, independent. Alone in a cold sea, sparsely populated, its volcanic visage is harsh and unrelenting. Incredible landscapes are hidden in plain view in Iceland, accessible to those who make an effort with blind faith, who continue driving through blizzards to see a frozen waterfall before it changes with the next eruption from the earth. Jökulsárlón glacial lagoon, near Vatnajökull (first image); Kálfatjarnarkirkja near Vogar, just outside the international airport (second); the northern lights over the Arctic Ocean in the t​​own of Skagaströnd (third); on Route 1 overlooking Vatnajökull National Park (four); and Matthew, a friend, at the Deildartunguhver hot spring in Reykholtsdalur. To see more of my work, please follow @themaniwasnt and @kgpnyc.

A post shared by National Geographic (@natgeo) on

National Geographics welcomes user-generated content. If you are a photographer, you can use their hashtags and get featured on one of their pages.

12- Neymar – 139M Followers

most followed Instagram accounts: Neymar

Neymar Junior is another football player on the list of most-followed Instagram accounts. This Brazilian star shares funny videos of himself and other teammates.

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Good vibes ???

A post shared by ene10ta Érre ?? ? neymarjr (@neymarjr) on

13- Taylor Swift – 136M Followers

Taylor Swift Instagram page

With her stunning videos and a variety of entertaining content, Taylor Swift is one of the best music influencers on Instagram. No wonder Tay Tay has over 136 million followers, making her the 13th (her favorite number!) person on the list.

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A post shared by Taylor Swift (@taylorswift) on

14- Kendall Jenner – 134M Followers

most followed Instagram accounts: Kendall Jenner

The Victoria Secret angel, Kendall Jenner is another Kardashian-Jenner on the list. Kendall has more than 134 million followers and partners up with many brands for paid posts.

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A post shared by Kendall (@kendalljenner) on

15 – Jennifer Lopez – 125M Followers

JLo Instagram page

JLO shares posts while she is dancing, working out, and of course, singing. Also, she’s a big fan of staying updated on the community and tries the latest Instagram challenges!

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I cannot wait for you to hear what we’ve been working on pa’ ti… ? ? @lacarba

A post shared by Jennifer Lopez (@jlo) on

16 – Nicki Minaj – 118M Followers

most followed Instagram accounts: Nicki Minaj

Nicki Minaj, or as she calls herself “Barbie,” is the first rapper on our list with over 118 million followers!

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A post shared by Barbie (@nickiminaj) on

17 – Nike – 117M Followers

Nike Instagram page

With almost 117 million followers, another great brand on Instagram is Nike! Just like National Geographic, Nike has several subpages that also do a great job of engaging with followers.

18 – Khloé Kardashian – 116M Followers

most followed Instagram accounts: Khloe Kardashian

Yes, another Kardashian on the list. The media personality Khloe Kardashian ranks 18th in the list.

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A post shared by Khloé (@khloekardashian) on

19- Miley Cyrus – 111M Followers

Miley Cyrus Instagram page

Miley shows off her £1m insured tongue in many of her Instagram posts. She currently has 111 million followers.

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A post shared by Miley Cyrus (@mileycyrus) on

20- Katy Perry – 101M Followers

most followed Instagram accounts: Katy Perry

Katy Perry spreads lights and joy to her 101 million fans by sharing funny and entertaining content!

21- Kourtney Kardashian – 96.6M Followers

Kourtney Kardashian Instagram page

Instagram can’t get enough of Kardashians. Kourtney Kardashian is the fifth member of the Kardashian-Jenner family on the list!

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? @goodamerican

A post shared by Kourtney Kardashian (@kourtneykardash) on

22- Kevin Hart – 95.2M Followers

Kevin hart Instagram account

Finally another actor! Just like his movies, Kevin Hart makes you laugh on Instagram too.

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65 Rag…. ???? thank you @revologycars for this amazing build!!!! Sheeeeeessshhhhh #PlasticCupBoyzCarClub

A post shared by Kevin Hart (@kevinhart4real) on

23- Ellen DeGeneres – 91.4M Followers

most followed Instagram accounts: The Ellen Show

Keep up with the latest news and clips of the popular Ellen Show, on her Instagram page! This is the only TV show on the top 25 most-followed accounts on Instagram!

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@Brielle was only 3, but knew elements like scandium and selenium. I still feel like a boron.

A post shared by Ellen DeGeneres (@theellenshow) on

24- Real Madrid – 89.1M Followers

most followed Instagram accounts: real madrid

See a galaxy of stars on Real Madrid C.F. and enjoy keeping up with your favorite football club.

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? ¡Hola, Granada! ? #GranadaRealMadrid #HalaMadrid

A post shared by Real Madrid C.F. (@realmadrid) on

25- FC Barcelona – 87.6M Followers

FC barcelona Instagram page

Just like La Liga, FCB and Real Madrid have their own close competition on Instagram to be the first popular club. FCB only has two million fewer followers than its traditional rival.

https://www.instagram.com/p/CCQSrXtKalL/?utm_source=ig_web_copy_link

How to get famous on Instagram and be among the most followed Instagram accounts?

Being among the most followed Instagram accounts is a tough job. Not everyone has the budget or the fame of these people or brands. Still, this is not an impossible job! There are many Instagrammers such as Nusr-etAmanda Cerny, and Zach King, who managed to get millions of followers and became public figures! You can be one of these Instagrammers too! But remember, this is not going to be a comfortable journey. However, if you take the right way, it’s going to be more promising for you!

A great way to start is to use Instagram managing tools such as AiGrow that will boost your engagement and get you real and engaged followers. Let’s take a closer look:

AiGrow: A great tool to become well-known

Instagram DM notifications

As mentioned above, AiGrow is an Instagram managing tool that will take care of your promotional activities on Instagram. If you want to get famous, you probably don’t have enough time to handle your Instagram account. Why? Because it’s a full-time job! You may not be familiar with content creating for Instagram marketing strategies or using popular hashtags to get famous on Instagram. That’s why you need to use a safe Instagram growth hacking app.

Don’t get me wrong; I’m not talking about Instagram bots. In AiGrow, all of your page’s promotional activities are done by a human expert who acts as your Instagram virtual assistant. As these assistants are professionals in Instagram marketing and know exactly how the Instagram algorithm works, your account won’t get banned because of crossing Instagram’s daily limits or breaking copyright rules such as not giving photo credit on Instagram properly.

AiGrow Contests and Giveaways banner

Moreover, AiGrow has many other promotional tools such as a comprehensive scheduler (with the ability to add external links to Instagram Stories and posts), a Social Calendar, and DM to email, which come free if you purchase VIP or Pro Managed Instagram marketing packages. To see all the features of this great app, sign up for AiGrow for free!

Conclusion on most-followed Instagram accounts

No matter if you have one follower or 1,000 followers on Instagram, you can increase your engagement on Instagram and become a most-followed account. It’s a dream for every Instagrammer, but only a few are brave enough to follow their dreams.

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